Leading Women-Owned Golf Travel Companies, Women’s Golf & Travel and Women on Fairways, Forge Exciting Partnership
FOR IMMEDIATE RELEASE
Leading Women-Owned Golf Travel Companies, Women’s Golf & Travel and Women on Fairways, Forge Exciting Partnership
Minneapolis, Minnesota – January 2024: Women’s Golf & Travel and Women on Fairways, two prominent women-owned golf travel companies, proudly announced a strategic merger and leadership transition that took effect on January 1, 2024. This collaborative move signifies a pivotal moment in the women’s golf travel industry, merging the values, vision, and expertise of both Founders to elevate the offerings of experiential golf trips for women.
Barbara Gutstadt, Founder and CEO of Women’s Golf & Travel, after 15 years, has chosen to transition her leadership role to Ashlee Ciora. Ashlee will assume the position of President & CEO, steering the largest women-focused golf travel company in the United States. Barbara, embracing an exciting new role, will transition into a golf writer/travel consultancy focusing on women concentric destinations while also contributing to Women’s Golf & Travel in an advisory and business development role.
Barbara’s legacy as a key player in women’s golf travel will endure, ensuring the continued delivery of luxury experiential golf trips both domestically and internationally. Notably, the company remains a proud promoter of ticket and travel packages to the Solheim Cup, consistently bringing one of the largest groups to this premier tournament.
Barbara Gutstadt expresses excitement about passing the torch to Ashlee Ciora. Believing in Ashlee’s passion for golf travel and dedication to creating meaningful experiences for women, Barbara confidently sees her as the ideal leader to continue the legacy of exceptional adventures for women golfers worldwide
Ashlee Ciora founded Women on Fairways in 2020, and has gained acclaim in the golf industry for her business and curating experiential golf trips for women. She brings her entrepreneurial spirit and commitment to building a strong community for women who love to golf and travel to her new role.
Ashlee expresses her enthusiasm for the transition, stating, "I am beyond excited to step into the role of President & CEO of Women’s Golf & Travel. This new endeavor shares the same vision and drive to revolutionize the women's golf travel experience."
Both Barbara and Ashlee affirm a seamless transition, assuring guests that the high-touch customer service, attention to detail, and unforgettable experiences both companies are known for will remain unchanged. Women’s Golf & Travel will be the primary brand for all golf travel-related experiences.
The company recently announced a collection of domestic and international destinations for 2024 including Solheim Cup, Argentina, Big Cedar Lodge, Calgary, Hilton Head Island, Paris, and San Antonio. The trips have been curated to highlight the destinations’ golf courses, activities, and golf resorts, and create memorable experiences on and off the fairways. Visit www.wgtconcierge.com for details or to book a spot in 2024!
For media inquiries and trip requests, please contact:
Ashlee Ciora, President & CEO - ashlee@womensgolfandtravel.com
Ph: 602-750-7070
For articles/resort consultancy inquiries, please contact:
Barbara Gutstadt, Travel and Relationship Advisory Consultant - barbara@womensgolfandtravel.com
Ph: 954-882-3827
